Meet the Family

Behind every small business is a family, meet ours!

Husband and wife team, Keith and Ashley Ooten started PurEmerald Floor Care in 2013 with a dream of creating a Floor Cleaning Company based on values and being the best in the business. Together Ashley and Keith have four children; Hunter, Boston, Avery and Stevie.

The company has evolved and grown over the years into a full service restoration company and now has a large scale general contracting service division; Emerald Services.

The company has built a reputation for offering their customers the most efficient, reliable service in the DFW area. The company takes pride in being family-owned and operated.

To us, being a family-owned business means helping those around us regularly, from our employees to PurEmerald’s customers. By being family-owned, We have been able to get to know our employees and their families, too. It means being able to support local schools and sports leagues and being present in the community that our family lives.

For the expert team at PurEmerald, being family-owned means being able to offer products and services corporate cleaning companies can’t match. Our customers don’t have to call in and expect to talk to a robot, they instantly are speaking with someone who can quickly and easily get them to the correct person to be assisted. We’re able to tailor to the needs of our customers.


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